Optimizing Email Deliverability: Strategies for Success
Your carefully crafted marketing campaign just launched, complete with compelling subject lines and perfectly timed send schedules.
Expert guides on SPF, DKIM, DMARC, and email security.
Your carefully crafted marketing campaign just launched, complete with compelling subject lines and perfectly timed send schedules.
Sender Policy Framework (SPF) is an email authentication protocol designed to prevent email spoofing - a common tactic in spam and phishing attacks.
In the digital landscape, email is still one of the primary ways we communicate, whether for business proposals or casual chats.
In an age where email remains a primary communication tool for businesses, the dangers lurking in our inboxes are more real than ever.
As per the recent Coalition 2025 Cyber Claims Report, business email compromise-based attacks (BEC) and fund transfer frauds (FTF) have led to a steep surge in.
Threat actors try different tactics to intercept and steal data, which is further exploited for financial gain. One such tactic is an executive phishing attack.
The healthcare industry depends a lot on technology - whether it’s online appointments, digital health records, or connected medical devices.
SPF prevents spoofing by ensuring that only trusted sources can send emails using your domain. But for it to work well, the SPF record must be error-free.
Email may seem like a simple tool for communication, but behind the scenes, it’s a battleground for security and credibility.
Setting up your email system can often feel like tackling a giant puzzle - each piece needs to fit just right for everything to work smoothly.
Email security can often feel like a daunting task, especially when you hear about phishing scams and spoofing.
SPF records are highly sensitive - even a minor change can invalidate them or trigger an error, resulting in improper email authentication.
Email communication is a critical lifeline for businesses and individuals alike, but what happens when that essential connection breaks down?
To authenticate email sent through Zix (now part of OpenText Cybersecurity), add the Zix-provided include mechanism to your SPF record. The exact include string varies by product tier (ZixEncrypt, ZixProtect, ZixMail). Learn the exact syntax and how to combine with existing senders.
During the 2024 Black Friday to Cyber Monday (BFCM) period, Mailchimp customers sent billions of emails.
DMARC (RFC 7489) ties SPF and DKIM together by requiring alignment between the envelope sender and the visible From header.
An SPF record is a DNS TXT record at the domain apex that declares which IP addresses and servers are authorized to send email for that domain. Learn how SPF records are published, how receiving servers evaluate them during SMTP, and how to avoid the most common DNS-level configuration mistakes.
If you regularly send out marketing emails for your business, you probably know what kind of emails we’re talking about.
SPF records, or Sender Policy Framework records, are essential components of email authentication that allow domain owners to specify which IP addresses are.
A Brevo SPF (Sender Policy Framework) record is essential for ensuring that emails sent from your domain are properly authenticated, improving deliverability.
Most organizations have strict norms and regulations on what resources their employees can access - like which systems are open to all.
The Trello breach, which occurred in January 2024, resulted in approximately 15 million users having their email addresses, names, usernames.
If your SPF is not working efficiently, chances are that your domain is linked with multiple SPF records.
SPF alignment is a DMARC concept: for DMARC to pass via SPF, the domain in the Return-Path (envelope sender) must match the domain in the From header. Relaxed alignment (default) allows subdomain matches; strict alignment requires an exact match. SPF can pass while DMARC still fails alignment.
If you receive a Microsoft security alert email, first verify its authenticity by checking that it comes from ‘account-security-noreply@accountprotection.
Why is IoT email authentication a hot topic? explains SPF record management, sender authentication, troubleshooting steps, and how AutoSPF helps maintain.
Over the past few years, there has been a significant evolvement in email relay controls, especially in how application-generated emails are handled.
Gone are the days when incorrect grammar, poor graphics, an unprofessional tone, and other flaws were red flags of a phishing email.
Email is a major part of our daily communication, yet many people overlook the importance of securing it.
Email security is a two-way street, which means both the client and the email service provider are responsible for maintaining the legitimacy and authenticity.
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